Privacy Policy
We keep this simple: we collect only what we need to provide your service, we never sell your data, and you can ask us to delete it at any time. Full details below.
1. Who We Are
Electric Limes Ltd (trading as Delegate.media) is the data controller for personal information collected through this website and our services.
- Registered address: England & Wales, Company No. 16847581
- Website: delegate.media
- Contact: delegate.media/contact
- WhatsApp: +44 7592 723396
We are registered with the Information Commissioner's Office (ICO) as required under UK data protection law.
2. Personal Data We Collect
When you contact us or become a client
- Name and job title
- Business name, website, and social media handles
- Email address and phone/WhatsApp number
- Any content you share with us (photos, videos, brand assets, copy briefs)
When you subscribe
- Billing address and VAT number (if applicable)
- Direct Debit mandate information — processed securely by our payment processor; we do not store full bank details
When you visit our website
- IP address and approximate location
- Browser type, device, and operating system
- Pages visited, referral source, and time spent
- Cookies — see our Cookie Policy for full details
3. How and Why We Use Your Data
We process your personal data only where we have a lawful basis to do so under UK GDPR (Article 6).
Performance of a contract
To deliver the video creation and social posting services you have subscribed to; to manage your account, billing, and revisions; and to communicate with you about your content.
Legitimate interests
To improve our services and website; to prevent fraud; to respond to enquiries from prospective clients. We have carried out a legitimate interests assessment and concluded these uses do not override your rights.
Legal obligation
To retain financial records as required by HMRC (typically 7 years); to comply with requests from law enforcement or regulatory authorities where legally required.
Consent
To send you marketing emails or messages about our services and promotions, where you have opted in. You may withdraw consent at any time by contacting us or clicking unsubscribe.
4. Sharing Your Data
We do not sell, rent, or trade your personal data. We share it only in the following limited circumstances:
- Payment processors — to collect your Direct Debit subscription payments
- Cloud storage and collaboration tools — to deliver your video files (e.g. Google Drive)
- Social media platforms — to post your content on your behalf, where you have authorised access
- Professional advisors — our accountants and solicitors, bound by confidentiality obligations
- Law enforcement or regulators — where required by law
5. International Data Transfers
Some of our third-party service providers are based outside the UK. Where data is transferred outside the UK, we ensure appropriate safeguards are in place — such as the UK International Data Transfer Agreement (IDTA) or equivalent adequacy decisions.
Google services (including Google Fonts and Google Drive) may transfer data to the United States under Google's standard contractual clauses and the UK–US data bridge. For details, see Google's Privacy Policy.
6. Data Retention
- Client account data: retained for the duration of your subscription and for 7 years thereafter (HMRC requirements)
- Enquiry/contact data: 2 years from last contact, unless you become a client
- Marketing consent records: until you withdraw consent plus 1 year
- Website server logs: 90 days
7. Your Rights Under UK GDPR
You have the following rights regarding your personal data:
- Right of access — request a copy of the personal data we hold about you
- Right to rectification — ask us to correct inaccurate or incomplete data
- Right to erasure — ask us to delete your data where there is no compelling reason to keep it
- Right to restrict processing — ask us to pause processing your data in certain circumstances
- Right to data portability — receive your data in a structured, machine-readable format
- Right to object — object to processing based on legitimate interests or for direct marketing
- Rights related to automated decision-making — we do not use automated decision-making or profiling that produces legal effects
To exercise any of these rights, contact us via our contact page. We will respond within one month.
8. Complaints
If you believe we have not handled your personal data properly, you have the right to lodge a complaint with the UK's supervisory authority:
- Information Commissioner's Office (ICO)
- Website: ico.org.uk
- Helpline: 0303 123 1113
We would always appreciate the opportunity to address your concerns directly before you contact the ICO.
9. Changes to This Policy
We may update this policy from time to time. The "last updated" date at the top of this page will always reflect the most recent version. Significant changes will be communicated to active clients by email.
10. Contact Us
For any privacy-related questions, please contact us via our contact page.